Godaddy創始人Bob Parsons：成就億萬富翁的10條規則
作者：Robert Frank
近日有消息稱，私募基金KKR& Co. （Kohlberg Kravis Roberts）和銀湖合伙人（ Silver Lake Partners）與GoDaddy接近達成收購，收購價達20億美元。而GoDaddy的創始人Bob Parsons瞬間成了億萬富翁的秘訣是什么呢？《The Wall Street Journal》為此發表了一篇文章《A New Billionaire’s 10 Rules for Success》，揭秘了成就億萬富翁的10條規則。現把全文進行了編譯，全文如下：
今天，Bob Parsons有一個新的標簽：億萬富翁。
Bob Parsons
私募基金KKR& Co. （Kohlberg Kravis Roberts）和銀湖合伙人（ Silver Lake Partners）可能以20億美金購買他的公司收購他的美國域名服務商GoDaddy，這將使他成為最近的網絡公司億萬富翁。他所擁有的這家公司價值多少并不清楚。因為它是一個持股公司，并沒有做太多的資金集資，它的估值可能僅有出售價格（20億美金）一半以上。
Bob是如何做到的？這里有10條最受歡迎的、幫助他變身億萬富翁的“Bob的規則”。
1.遠離你舒服的領域
“相信當我們處在我們舒服在領域時，就不會有重大意義的事情發生。我聽有人說，‘但我更喜歡有安全感。’對此，我的回答很簡單：‘安全只適合死人’”
2.永不放棄
“并不是所有事在首次嘗試時都會有所成效的。你正在做的事沒有成效，并不意味著它不會成功。這僅僅意味著你工作的方式可能不正確。如果這件事很容易做，任何人都可以做，那你來做也就沒有成功的機會了。”
3.當你準備停止時，你比你想象的更近了一步
“有一句古語說，我喜歡并相信它一定是真實的。換句話也就是說：‘當你就要成功時，讓你放棄的誘惑是最大的。’”
4.永遠向前邁進
“不要放棄投資，不要放棄提高，不要放棄做新的事情。在你放棄提高的時刻，就是它開始走向死亡的時刻。讓它成為你的目標，并盡力讓它每天都有新的成效。記住“Kaizen”的日本定義：每天一點提高最終就會成就偉大的成功”
5.迅速做出決定
“記住General George S. Patton曾說過的話：‘今日大力執行一個好的計劃遠比明日執行一個完美的計劃要好的多’”
6.衡量有重大意義的所有事情
“我斷言這句話是非常正確的。經過衡量和觀察，才能有提高”
7.任何事如果不管理，都會惡化。
“如果你想發現你還不知道的問題，你應該花一段時間，仔細審視一下你好長一段時間不曾關注的區域。我敢保證你的問題將出現在這里。”
8.永遠不要期望生活是公平的
“生活是不公平的。你需要為自己帶來好運。”
9.不要讓自己太過嚴肅
“放松點。通常，我們所完成事情中至少有一半是靠運氣。我們任何人都不可能控制我們認為的就一定會成功。”
10.總有微笑的理由
“去發現它。畢竟，僅僅現在還活著，你就足夠幸運了。生命是短暫的，我很同意我弟弟說的話。他時常提醒我：‘我們不會在這里停留太長時間，我們在這里是為了過得開心。’”
關于Bob Parsons
Bob Parsons，現任GoDaddy CEO。帕森斯先是自學編程，于1984年在地下室建立了Parsons技術公司。10年后，他以6400萬美元出售Parsons給Intuit公司。他曾在美國海軍陸戰隊服過役，參與過越南戰爭，因此學到了一些成功秘訣：快速決策，別讓自己太過嚴肅。
GoDaddy成立于1997年，主要向用戶提供域名注冊、網站空間租賃等服務，每月收費最低5美元，在最近的美國橄欖球超級杯大賽上，它進行廣告宣傳提升形象。通過營銷，GoDaddy可以與小型、中型企業接觸。
原文鏈接：A New Billionaire’s 10 Rules for Success
A New Billionaire’s 10 Rules for Success
By Robert Frank
Bob Parsons (below) may be best known as the man standing next to the “GoDaddy Girls,” the busty spokesmodels for his online registration company, GoDaddy.Com.
Today, he has a new catchphrase: billionaire
The possible purchase of his company by private-equity firms Kohlberg Kravis Roberts and SilverLake Partners for more than $2 billion would make him the latest dot-com billionaire. It is unclear how much of the company he owns. Since it is closely held and hasn’t done much fund-raising, it is likely more than half.
How did Bob do it? Here are my 10 favorite “Bob’s Rules” that helped him become a billionaire (You can see the full list of 16 here).
1 – Get and stay out of your comfort zone.
“Believe that not much happens of any significance when we’re in our comfort zone. I hear people say, ‘But I’m concerned about security.’ My response to that is simple: ‘Security is for cadavers.’ ”
2.Never give up.
“Almost nothing works the first time it’s attempted. Just because what you’re doing does not seem to be working, doesn’t mean it won’t work. It just means that it might not work the way you’re doing it. If it was easy, everyone would be doing it, and you wouldn’t have an opportunity.”
3. When you’re ready to quit, you’re closer than you think.
“There’s an old Chinese saying that I just love, and I believe it is so true. It goes like this: ‘The temptation to quit will be greatest just before you are about to succeed.’ ”
4 – Always be moving forward.
“Never stop investing. Never stop improving. Never stop doing something new. The moment you stop improving your organization, it starts to die. Make it your goal to be better each and every day, in some small way. Remember the Japanese concept of Kaizen. Small daily improvements eventually result in huge advantages.”
5. Be quick to decide.
“Remember what General George S. Patton said: ‘A good plan violently executed today is far and away better than a perfect plan tomorrow.’ ”
6. Measure everything of significance.
“I swear this is true. Anything that is measured and watched, improves.”
7.Anything that is not managed will deteriorate.
“If you want to uncover problems you don’t know about, take a few moments and look closely at the areas you haven’t examined for a while. I guarantee you problems will be there.”
8 – Never expect life to be fair.
“Life isn’t fair. You make your own breaks. You’ll be doing good if the only meaning fair has to you, is something that you pay when you get on a bus (i.e., fare).”
9 – Don’t take yourself too seriously.
“Lighten up. Often, at least half of what we accomplish is due to luck. None of us are in control as much as we like to think we are.”
10.There’s always a reason to smile.
“Find it. After all, you’re really lucky just to be alive. Life is short. More and more, I agree with my little brother. He always reminds me: ‘We’re not here for a long time, we’re here for a good time!’ ”
Are there any other tips you would add for how Bob’s became a billionaire? (No. 11, “Sex sells?”)